Coastal Varieties Management LLC, established by leaders in the strawberry industry, specializes in targeted placement of new fruit varieties to growers worldwide to reach the optimal commercial potential for the breeder’s creations.
Simply establishing trials is not sufficient in today’s ultra-competitive environment with increasing competition for market share. Coastal Varieties trials each variety in appropriate and distinct environments. We put our boots on the ground to work directly with growers to facilitate the link between researchers and growers.
The most innovative approaches are evaluated and implemented ensuring breeder’s rights are protected and the return is maximized.